Monday, April 03, 2006

"Direct to the dot coms."

McCort, Kristinha. Millimeter. Cleveland: Jun 2000. Vol.28, Iss. 6; pg. 17, 1 pgs
"Direct to the dot coms."

"You may think that an idea is really cool, but is it really going to sell a product? When we started concepting their spots for them, if it doesn’t work, then they are not going to come back," he notes.


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